Blackberry RIM

One of the best mobile operating systems that never existed is dying, is giving its latest gigantic before his inevitable demise; one of the companies most envidiadas and most imitated throughout the industry is holding its allies to not succumb and die, but that step?, because one of the strongest brands: Nokia, and one of the most revolutionary operating systems: Symbian, could not maintain its leadership position and now kneel before Apple and Google? As developer and producer of mobile solutions for years I present my views in this respect: 1. first Europe and Asia and then USA. Please, we cannot simply ignore the large and hungry of the world consumer market. Traditionally the new models of Nokia phones, threw first for the European market, it is enough to mention that these phones 3 G bands worked only with operators in Europe. When they threw the equivalents for the American market, they already arrived at the wrong time or they were overwhelmed in technology by other brands. This He showed also a clear incompetence to establish relationships with local operators. 2.

Attention to the corporate segment at the wrong time. Nokia left Blackberry acaparara the corporate segment and did very little to give competition, failed to take advantage of its technology, nor the advantage of being a giant competitor to establish alliances and solutions of mobile office similar to those who have Blackberry RIM; When he wanted it to do, it was too late. 3 Nokia did not want to take risks, at the appropriate time. The first iPhone was a serious gamble for Apple, ran much risk at its launch, the little battery durability, did not support multitasking, single 2 G without front camera, etc. Etc., but… bet to a fast interface, full touchscreen system, and a powerful 3D platform. If at that time Nokia had released a similar cell phone, risking more, with more multimedia features, perhaps another would have been history. 4.

The sale of unlocked computers did not obtain the expected success.-the strategy of selling smartphones to the just as computers through retail chains, with the advantage of not being locked to any operator, not convinced the public; Yet consumers prefer to be bound to the contract with the operator, but this being funded much of the cost of the equipment. Nokia launched the first cell phone with OS on 32-bit, multitasking, in December 1999, a decade before the iPhone 4,… but as the Uruguay national football team well knows it very: today, matches are not won with memories of past victories.